Hospitality Basics authored by Teg Brar revisits the fundamental essentials of customer experience and hospitality and emphasizes a back to basics approach to harness the power of our new world. It seems that we have come 360 degrees around, values such as word of mouth and reputation that were held in high regard in the past are once again proving to be the fundamental pillars of doing business. As we bid farewell to the broadcast era and enter the conversation age it has never been more important to get the basics right. In our transparent and social world organizations are left with no choice but to integrate and embrace customer service, authenticity and trust into their culture. Hospitality basics aims to help readers discover ways to approach hospitality leadership in the 21st century.
Teg Brar is an innovative hospitality and marketing educator with a passion for providing exceptional customer experiences. He considers hospitality service to be the ‘silver bullet’ for new age success and personal branding the future for upward mobile professionals. Teg has been an Instructor and Career Development Executive for the last six years at prestigious organizations such as the British Columbia Institute of Technology and Vancouver Premier College. He is a mentor in the Leaders of Tomorrow program, at Vancouver Board of Trade and a founding principal at Swiss Hospitality Training and Alpina International.
Teg Brar is a well rounded and seasoned professional. Prior to teaching, he held various hospitality management positions in the United States, Canada, Australia and Switzerland for a period of twelve years in fine hotels affiliated with the Leading Hotels and Preferred Hotels and Resorts Worldwide. His educational qualifications include a Diploma in Hotel and Restaurant Management from Ecole Hotelier Cesar Ritz Switzerland, a Master of Science Degree from Johnson & Wales University, USA., and a Certificate in Food & Beverage Service from the City & Guilds Institute, London, UK. Teg is a member of the Hospitality Sales & Marketing Association International (HSMAI) and sits on the education commitee of the Council on Hotel, Restaurant & Institutional Education (CHRIE).
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